For decades, firms have attempted to implement CRM systems, often hitting up against a range of challenges that limit the success of these initiatives. A common issue is what is often considered a lack of engagement, staff simply not investing the time in updating or maintaining accurate client, contact and referrer records. So, are the lawyers, accountants, consultants, engineers …
3 practical ways Big Data can support Business Development and Client Retention
Technology continues to play a large part in modern business and we are only at the tip of the iceberg in terms of how Big Data will impact Professional Services. This article will focus on 3 very practical and achievable examples of how firms are using Big Data to drive Business Development and Client Retention. 1. Capitalise on your …
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